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Ron Patton | February 28, 2024

Gary Pilnick, the CEO of Kelloggs, has drawn backlash after recently suggesting that families with strained finances could cope by eating “cereal for dinner.” Food prices have soared in recent years and millions of Americans are trying to cut costs anywhere they can, however, telling people they should eat cereal as an alternative to poverty is actually exploiting the idea of repugnancy for lesser people. Many of these processed food items contain GMOs, artificial additives, insect parts, and weed killer, glyphosate. Let the peasants eat flakes – the bugs and the lab meats will follow as Bidenomics continues to eat up the income of the average American household. Tonight on Ground Zero, Clyde Lewis talks with integrative medical practitioner, Dr. Jason West about CEREAL KILLER – LET THEM EAT FLAKES.



There is this story that has been told for centuries about Marie Antionette. Marie was informed that the people of Paris were starving because there was no bread in the shops. The bakeries were empty – there was a famine going on. The French peasantry were literally starving to death. So, the story goes, she made inquiries into how this could be the case as there was no shortage of gluttonous banquets at court.

She of course was so airheaded and out of touch with the people and their inability to afford good food,

When told “It is because they have no bread” her response was “Let them eat cake”. From her perspective, there was always something else on the table. She was blissfully unaware that most people had to work themselves into early graves just to afford the flour.

It is a historical editorial tall tale that demonstrated how disconnected from reality the ruling class and the elite politicians seem to be when it comes to economic failures.

So when she allegedly said “then let them eat cake”, it implied either that she was a spoiled sheltered ignoramus who didn’t even know that most people were too poor to ever get to eat cake, or that she was callous and cold-hearted, making a sarcastic remark in response to such immense suffering.

It symbolized the economic inequality of the time, of poor people starving while the rich enjoyed luxury and did not notice or care about the suffering of the poor.

They claim that the phrase was coined long before she was born, but it has been attributed to her throughout history — either way the phrase applies now, but it has been modified from “let them eat cake” to “Let them Eat flakes,”

The multimillionaire CEO of Kellogg’s has drawn backlash from some quarters after recently suggesting that families with strained finances could cope by eating “cereal for dinner”.

Gary Pilnick was speaking live on CNBC when he delivered the remarks in question, which some have compared to the “let them eat cake” allegedly attributed without evidence to Marie Antoinette before her execution during the French Revolution.

Pilnick made his pitch to the people of the United States who are literally starving due to soaring inflation — he also did not inform people that cereal prices have gone up 28%.

Pilnick was quoted as saying that “The cereal category has always been quite affordable, and it tends to be a great destination when consumers are under pressure.”

Pilnck continued “If you think about the cost of cereal for a family versus what they might otherwise do, that’s going to be much more affordable.”

This would suggest that families should think about ditching the chicken and the beef and put Frosted Flakes, Froot Loops, Corn Pops and Rice Krispies on the dinner menu.

That message has not actually landed that well with everyone who has heard it.

The CEO if Kellogg’s is making millions of dollars, and do you think his kids are being forced to eat cereal for dinner?

A $10 family-size box of cereal along with a $3 carton of milk would cost about the same as frozen lasagna meant to feed the same amount of people for dinner.

Eating Kraft macaroni and cheese would be cheaper — and that meal was introduced during the Depression so that a mom could feed her family for a nickel a serving.

Would you eat Cheerios for dinner? What about Lucky Charms? There have been times in my life when the money was scarce the pantry was empty and the only thing available was a bowl of cereal — but now the whole country faces this kind of hunger and believe it or not cereal is not such a great option for eating when you are poor.

Food prices have soared in recent years and millions of Americans are trying to cut costs anywhere that they can. As the economy continues to implode and more consumers find themselves “under pressure”, the CEO of Kellogg’s thinks that he will be able to convince even more of us that choosing cereal for dinner is a great way to save money.

Bureau of Labor Statistics data shows cereal prices have jumped 28% in the last four years, several media outlets have reported. And to information from its latest fiscal year, Kellogg’s raised its prices by 12% as it pleads with its customers to eat cereal for dinner and “give chicken the night off”.

Telling people that they should eat cereal as an alternative to poverty is exploiting the idea of repugnancy for the lesser people.

We have reached a moment where the degenerate elite have begun to propagandize the benefits of eating gruel and I am not seeing too many people speak out against it,

From there we will see diet restrictions that eliminate dairy, beef, and poultry.

Again the threat of eating bugs looms on the horizon as a cheap alternative protein– if not cereal then perhaps proteins found in insects are the alternative, especially in parts of Europe where the peasant feeding has already begun.

General Mills, Quaker and Kellogg’s are all guilty of using GMO products in their cereals, and studies show that a lot of these cereals that are marketed to children, and now for dinner contain the weed killer glyphosate.

A round of tests commissioned by the Environmental Working Group found the active ingredient in Monsanto’s Roundup weed killer in every sample of popular oat-based cereal and other oat-based food marketed to children.

These test results fly in the face of claims by two companies, Quaker and General Mills and Kellogg’s, which have said there is no reason for concern. This is because, they say, their products meet the legal standards.

Yet almost all of the samples tested by EWG had residues of glyphosate at levels higher than what EWG scientists consider protective of children’s health with an adequate margin of safety. The EWG findings of a chemical identified as probably carcinogenic by the World Health Organization and now marketed as a dinner staple — make these manufacturers cereal killers.

Products tested by Anresco Laboratories in San Francisco included 10 samples of different types of General Mills’ Cheerios and 18 samples of different Quaker brand products from PepsiCo, including instant oatmeal, breakfast cereal and snack bars. The highest level of glyphosate found by the lab was 2,837 ppb in Quaker Oatmeal Squares breakfast cereal, nearly 18 times higher than EWG’s children’s health benchmark.

Glyphosate, the most widely used herbicide in the world, is classified by the International Agency for Research on Cancer as “probably carcinogenic” to people. The IARC has steadfastly defended that decision despite ongoing attacks by Monsanto.

In 2017, glyphosate was also listed by the California Office of Environmental Health Hazard Assessment as a chemical known to the state to cause cancer.

So the question now is , How many bowls of cereal and oatmeal have American kids eaten that came with a dose of weed killer?

Just because something is legal doesn’t mean it’s safe. Federal government standards for pesticides in food are often outdated, not based on the best and most current science. The EPA’s standards for pesticides and other chemicals are also heavily influenced by lobbying from industry.

Studies regularly find that the legal limits on contaminants in food, air, drinking water, and consumer products fall short of fully protecting public health, particularly for children and other people more sensitive to the effects of toxic chemicals.

The EPA’s legal limit for glyphosate on oats, 30 parts per million, was set in 2008, well before the cancer findings of the IARC and California state scientists.

Consumers should not be coaxed into feeding their families cereal for dinner– it is misleading and bad for your health.

While food price gains did slow in 2023 compared with 2022 (when food-at-home prices jumped by 11.4%) certain food categories, including cereals and bakery products, continued to register big price increases. USDA data shows the price of cereals and bakery products rose by 8.4% in 2023 — behind only fats and oils (9%) and sugar and sweets (8.7%).

Kellogg’s was among the companies hiking prices last year to strengthen its margins.

However, the firm continues to push a narrative — first introduced in 2022 — around cereal as a low-price meal option for breakfast, lunch or dinner.

In 2022, the company launched an advertising campaign around the slogan: “Give chicken the night off.”

Explaining the premise, Senior Director Brand Marketing Sadie Garcia, said: “Cereal for dinner is a low-prep, low-mess and low-price meal option, so you can spend less time cooking and cleaning and more quality time with your loved ones every week.”

At the time, the company estimated that a single serving of Kellogg’s cereal, milk, and fruit cost less than $1.

If you recall cereal has only been shown to be part of a balanced breakfast– that is if you add things like toast, juice, milk, and a protein.

Cereal then should only be part of a balanced dinner, with potatoes and gravy, a green vegetable and a protein — oh that’s right in the ads they give chicken the night off.

Is this how bad things have become in this country?

According to Kellogg’s, the answer is yes.

Turns out that Kellogg’s reports that over 25% of their consumption is outside the breakfast occasion. They claim that a lot of it is at dinner and that continues to grow, as well as the snacking occasion.

Kellogg’s claims that Cereal for dinner is something that is probably more on trend now and we would expect that to continue as the consumer is under pressure to strecth the dollar and feed their family what they claim is a healthy meal.

Kellogg’s recommends that Americans satiate their hunger (and protect their wallets) by eating cereal for dinner, instead of pricier but more nutritious options like meat and vegetables.

Let the peasants eat flakes — the bugs and the lab meat will follow as Bidenomics continues to eat up the income of the average American household.

The globalist sustainable goals again show that their idea of income equaity is to stop eating meat and poultry, abscond from dairy and they have even proposed that coffee is not environmentally friendly.

The use of cereal as a meal alternative is again a lot cheaper than fast food these days — as I reported years ago about what I learned to be Big mac economics where you gauge the economy by how much a Big mac meal costs.

Fast food isn’t what it used to be. The industry is now locked in a genuine affordability crisis, and it is unclear when — or even if — things will ever improve. The famous McDonald’s dollar menu has been renamed to the “$1, $2, 3 Dollar Menu”, and an increasing amount of items on it — even the chicken nuggets — now cost upwards of $4.

A Big Mac meal today costs the consumer over 10 dollars, in some cases almost 20 dollars –the Big Mac alone is well over $6.00.

It turns out just to be accurate –the average price of a Big Mac varies widely from state to state, with the signature McDonald’s burger selling for $3.91 on the low end all the way up to $5.31 depending on where you’re dining.

In Oregon, Big Macs are going for about $4.50.

In the early years of the post-Cold War era, the ridiculous affordability of American fast food was a point of pride– it was the go-to for the impoverished in need of an affordable and somewhat nutritious meal.

But this is no longer the case, as massive cost increases, coupled with shrinkflation, have eaten away at this central aspect of American living standards.

Fast food quality has also deteriorated and drastic measures have been taken to try and avoid a total collapse of the industry itself.

It was reported on February 15th that Kirk Tanner, the president and CEO of Wendy’s, announced they would be testing a fluctuating price model in the future, which he called “dynamic pricing,” as a way to change prices and menu offerings on the fly at various restaurants.

When asked about the “dynamic pricing” plans, Wendy’s confirmed it would test dynamic pricing as early as next year, saying it would bring additional “flexibility to change the menu more easily and to offer discounts and value offers to our customers.

In other words Wendy’s will be testing an A.I. based pricing where the menu prices can change at anytime depending on demand.

Throughout Monday and Tuesday, multiple media reports likened the plans to surge charges on ride-hailing apps such as Uber and Lyft, where customers are charged more during times when demand is high.

The phrase “dynamic pricing” is widely known as “the quick rise or drop in prices based on demand,” according to the Associated Press. “At places that use this pricing strategy, it may cost more to buy a Dave’s triple on Saturday when everyone else is eating fast food during their weekend trips.

The company said it plans to use digital menu boards to offer discounts and special offers to customers during slower times of the day, when fewer customers are in their restaurants.

The question is whether or not this will discourage consumers from buying fast food as quality diminishes and prices now can change like gas prices.

I am sure that it is all part of the plan to discourage the eating of beef.

Corporate media outlets are ramping up their attacks on the food supply by promoting the globalist anti-farming agenda in the name of “addressing climate change.”

The war on food could help to tackle “global warming” according to globalists who we now know do not practice what they preach.

Globalists now claim that cows are just as bad at coal at contributing to greenhouse gasses.

The WEF claims that farming causes “climate change” because meat and dairy production produces “emissions.”

While globalists may claim they want to “save the planet,” shutting down the farming industry is about seizing control of the food supply for money and control, nothing else.

Agriculture is one of the oldest industries in the world.

Because of this, it is spread thinly between multiple small stakeholders– and so now we see billionaires like Bill Gates and Chinese businessmen buying valuable farmland and turning it into housing — or in the case of the Chinese buying up farmland near military bases.

WEF elites are attempting to demonize farming through claims of “global warming” so traditional farming can be shut down and replaced.

By banning meat and dairy products, globalists such as the WEF and Bill Gates can fill these large gaps in the food supply with their own manmade products.

In recent years, Gates has been busy promoting his lab-grown “meat” products that allow fake “beef” and “chicken” to be produced in factories with the need for livestock and farms.

The WEF, meanwhile, is pushing the meat and dairy products to be banned to “fight climate change.”

According to the WEF, the solution is to replace meat with insect-based “foods.”

According to the report from The Buckeye Institute, the Biden administration is pushing policies that seek to eliminate the farming industry and drastically alter the American food supply.

To meet the WEF’s “Net Zero” targets, the Biden administration seeks to eliminate meat and dairy products from the food supply.

The policies aim to replace traditionally farmed products with plant-derived alternatives, lab-grown “meats,” and insect-based “foods.”

Yes even cereals will not escape additives that contain insect parts. We might as well be eating dog food as the quality of subsistence will be reduced to repugnancy.



DrJason West specializes in integrative medicine. He uses his diverse educational background and other healthcare providers at the world-renowned West Clinic in Pocatello, ID, to develop comprehensive treatment plans for all diseases. He is a published author in the scientific literature on headaches. He also has several books, 2 of which include Hidden Secrets To Curing Your Chronic Disease, a #1 Amazon Best Seller, and Hidden Secrets to Healthy Living, a health living manual and cookbook. DrWest has lectured around the world at conferences. He loves teaching seminars for doctors on topics such as clinical nutrition, blood chemistry, chronic disease, and energy deficits as well as motivating staff members and educating patients, and also provides personal consulting with doctors who wish to excel in health care. His website is:

Written by Ron Patton


This post currently has 5 comments.

  1. Rusty

    February 28, 2024 at 8:06 pm

    It makes me think of that song from the 80s, remember “Is Vic There?” From back in the days when we actually had creative music . Also Beatles “Number 9” as you mentioned. Ahh, The good old days! Where’s all the music now? The rest of thst video sounds like demented, AI created? Also, I recommend people listen to “Golden Earings” sung by P Lee
    Maybe a leaker leaked one of the deep state brainwash videos? Maybe we found the missing 7 minutes from Rosemarry Woods’ tapes?

  2. Rusty

    February 28, 2024 at 8:15 pm

    The CEO who said that about cereal should look in the mirror and Resign.
    Also cereal for dinner could promote celiac disease.

  3. Joe

    February 28, 2024 at 10:32 pm

    So they all losing their minds and control .the book of Revelations age of Aquarius exposed the powers that be EVIL in news in sports in drugs in hollywood in music in wall St . Now the Courts corruption system exposed the crooked Political systems exposed. Lol hahaha. EARTHQUAKES in diverse places…earthquakes in media’s GOD angels cannot be stop. Trump maybe he is the White horse ????

  4. Jimbo

    February 29, 2024 at 4:39 pm

    Cows could never be as bad as coal fired electrical plants, unless cows also fart mercury vapor.

    The domestic US output alone is in hundreds of thousands of tons over decades, to say nothing about China by far the world’s worst offender. Mercury is neurotoxic and persists in the environment indefinitely once released. During the Clinton administration our strategic reserves, associated with our nuclear program, were partially sold off to third world countries. There being used to process gold ore in open air. Mercury disloves soft metals like gold, by heating mercury is removed leaving behind pure gold.

    China wants to install a CCP battery manufacturing plant in Michigan’s Mecosta county at Michigan taxpayer expense. The “Gotion” plant is within bicycling distance of this nation’s largest National Guard base, Camp Grayling. They are training Taiwanese soldiers there to defend Taiwan against a viable Chinese military invasion of their country.

    Potential for espionage using base Gotion is overwhelming, except in the perception of Gotion backers: Governor Whitmer, selected state officials, and political activist “stakeholders” are hiding behind non-disclosure agreements keeping details of their participation from being public. Also there’s a former US Congressman Pete Hoekstra involved, who co-wrote a recent intelligence report panel book titled, “ The CCP is at War with America.” Hoekstra was placed at the head of a Gotion backers faction in the state GOP to “dislodge” majority delegates elected party chair Kristina Karamo, a recent former Michigan Secretary of State candidate. That case heads to court on June 10, 2024. UNCLEAR who is running the MIGOP financially and otherwise, until then.

    Hoekstra was apparently for sale to “The Right Place,” a GOP affiliated group headquartered in Grand Rapids, which stands to take in scores of millions of Michigan taxpayer money for “negotiating” the CCP-Gotion plant deal.

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